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What Contract Research Organizations Value in a Partner: Results of a Perception Survey
Session Chair(s)
Lea Studer
Senior Vice President of Marketing Communications
SCORR Marketing, United States
A 2014 contract research organization (CRO) perception survey rated sponsors on a number of key criteria. Based on these survey results and overall satisfaction levels, we will examine the key criteria, what is valued in a partnership from a CRO perspective, as well as insights on how CRO-sponsor relationships can be improved.
Learning Objective : Identify impediments to more successful relationships between a contract research organization (CRO) and a sponsor; Discuss what CROs value in a partner as well as what might be done to help grow these relationships.
Speaker(s)
Panelist
Joan A. Chambers
Greater Gift Initiative, United States
Chief Executive Officer
Panelist
Lea Studer
SCORR Marketing, United States
Senior Vice President of Marketing Communications
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Ways to register
Registration override should work.